Local Marketing
I have a website – Now where’s the TRAFFIC??
At a social gathering this week, two different people came up to me and introduced themselves, and then started telling me that they have websites, but to traffic to the site (no web visitors). What should they do? I later looked at their websites, and decided to write this followup article to How to Find [...]
RatePoint: Build Your Online Reputation
Every day millions of consumers flock to the Web to read and share reviews about businesses. RatePoint helps you take a common sense approach to your online reputation.
Writing Articles for Search Engines and People
Now that you have your list of keywords, a really effective way to put your keywords to work for you is writing short articles (approx. 400 words). These articles can then be used on your own website, but can also be published on other websites as well. Why Should I Write Articles? You can post [...]
Top 7 Reasons Why Most Marketing Fails
Did you know most marketing fails? Most new products fail. (In the grocery business alone, 17,000 new products were introduced last year, yet, the average grocery store only stocks 30,000 different products.) The question becomes why does most marketing fail and, more importantly, what can you do to avoid failure? I’ve been engaged in marketing [...]
How to Find Keywords and Keyphrases that People are Actually Using
You want your website to be “findable” in the search engines, but don’t have the budget to engage a high-powered SEO firm. Here’s a simple and effective way to select keywords and keyphrases yourself, with a little time spent on basic research. Determine who you’re after. . . Think of the ONE person most likely [...]
Local Marketing Tool in Prescott Arizona
There are certainly a lot of tools available to help you market locally. However, if you are lucky enough to live in the Prescott AZ, area, there is one tool you absolutely shouldn’t be without . . . Prescott eNews!
