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Using Google Places to Maximize Ad Performance in Google AdWords
Christine Churchill, the President of KeyRelevance, is a recognized expert in the field of Search Engine Marketing. In this article, she talks about how to use Google Pay-per-Click (PPC) AdWords to highlight your local business locations. If you are like most Pay Per Click (PPC) advertisers, finding new ways to improve ad performance is an [...]
Does your website have a Contact Form?
It’s really a silly question. . . but does your website have a form on it’s contact page? Or did your webmaster settle for an email link? The answer matters! It didn’t used to matter. . . back in the 1990′s. Everyone used email software on their computer. With the exception of AOL users, of [...]
Do you reQall that Good Idea??
As an internet consultant, I spend an incredible amount of time in the car, or in meetings at clients’ offices or coffee shops (where I can grab some high-speed internet access). During these times things run through my head, either because I’m purposely thinking about a project, or randomly (more likely!). When I need to [...]
Grandma’s Guide to Video Chat
Use video chat to give a video tour of a new home to friends, introduce a baby to relatives, keep in touch with traveling loved ones… the list goes on. Here is a simple way that any grandmother (or even YOU!) can use to get started with Google video chat on her own. This video, [...]
4 Steps to Drive Sales with a Social FAQ
One of the key benefits of social media that’s not talked about nearly enough is its ability to mitigate doubt and confusion among fence-sitters. Yes, your prospective customers are confused and uncertain.
